Client
Project Overview
Megaflatables worked in partnership with the Rome New Year’s Parade at St Peter’s Square. The team supplied giant parade inflatables to add spectacle to the annual celebration.
For the Rome New Year’s Parade at St Peter’s Square, the brief was to supply giant parade inflatables that added colour and spectacle to the annual celebration in front of huge crowds.
Megaflatables provided a complete, turnkey service across every stage of the project.
We designed giant parade inflatables for the Rome New Year’s Parade, ensuring colourful, large-scale results for St Peter’s Square.
Using high-quality materials and advanced fabrication, we produced giant parade inflatables with crisp detail and accurate colour reproduction.
Our team managed the full project lifecycle, coordinating logistics and installation to ensure everything ran smoothly at the Rome New Year’s Parade.
We delivered and installed the parade inflatables on-site, creating safe and impactful displays at the Rome New Year’s Parade.
The installation transformed the Rome New Year’s Parade into a bold, immersive space. The giant parade inflatables brought energy and movement into St Peter’s Square, but more importantly, they had that instant “wow” factor. Inflatables just work for this, they’re big, unexpected, and hard to ignore. People notice them straight away, and more importantly, they remember them. They also photograph really well. The scale, colour, and soft forms make them perfect for social content, so people naturally stop, take photos, and share them without being asked. It turns the space into something more than just a display, it becomes part of the experience. As a result:
The installation picked up strong organic traction on social media
Visitors were keen to share photos and videos
The parade became an easy, natural backdrop for content
The reach of the installation went far beyond the parade itself
Client e.l.f Skin Project Overview Megaflatables partnered with e.l.f. Cosmetics to create a giant 6 metre helium inflatable replica of...
Client Beavertown Brewery Project Overview Megaflatables partnered with Beavertown Brewery to create a bespoke inflatable installation for Wing Fest UK....
Behind the Scenes of the BRITs 2026 Inflatable Installation Client The BRIT Awards Project Overview Delivering Large-Scale Inflatable Chrome Installations...
