Client
Project Overview
Megaflatables produced a giant inflatable sweet for Maynards Bassetts. The playful, oversized replica brought the product to life as a bold promotional centrepiece.
Maynards Bassetts needed a playful, oversized way to bring its product to life. The brief was a giant inflatable sweet replica to serve as a bold promotional centrepiece and brand-awareness tool.
Megaflatables provided a complete, turnkey service across every stage of the project.
We recreated a Maynards Bassetts sweet as a giant inflatable replica, ensuring a playful, accurate result that brought the product to life.
Using high-quality materials and advanced printing, we produced a giant inflatable sweet with crisp detail and accurate Maynards Bassetts colour reproduction.
Our team managed the full project lifecycle, coordinating design, production and delivery to ensure everything ran smoothly for Maynards Bassetts.
We delivered and installed the giant inflatable sweet on-site, creating a safe and impactful display for Maynards Bassetts.
The installation transformed the Maynards Bassetts activation into a bold, immersive space. The giant inflatable sweet brought energy and movement into the space, but more importantly, it had that instant “wow” factor. Inflatables just work for this, they’re big, unexpected, and hard to ignore. People notice them straight away, and more importantly, they remember them. They also photograph really well. The scale, colour, and soft forms make them perfect for social content, so people naturally stop, take photos, and share them without being asked. It turns the space into something more than just a display, it becomes part of the experience. As a result:
The installation picked up strong organic traction on social media
Visitors were keen to share photos and videos
The activation became an easy, natural backdrop for content
The reach of the installation went far beyond the activation itself
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